TY  - BOOK
AU  - Go, Josiah
TI  -  Fundamentals of marketing in the Philippine setting : understanding the critical role of the marketing mix in the success and failure of a company's products and brands
SN  - 9789710596003
U1  - 658.8 
PY  - 2010///
CY  - Philippine
PB  - Josiah And Carolina Go Foundation, Inc
KW  - Marketing
KW  - Markets
ER  -