TY  - BOOK
AU  - Cutlip, Scott M. and Center, Allen H. and Broom, Glen M.
TI  - Effective public relations
SN  - 9780132455237
U1  - 659.2 
PY  - 1994///
CY  - New Jersey
PB  - Prentice Hall
KW  - Public relations
KW  - Business
ER  -