TY  - BOOK
AU  - McLuhan, Marshall.
TI  - Understanding Media :The Extensions of Man
U1  - 230 
PY  - 1964///
CY  - New York
PB  - A Signet Book
KW  - Media
KW  - Christianity
N1  - The medium is the message; media hot and cold; challenge and collaps; the spoken word
ER  -