TY  - BOOK
AU  - Duarte, Nancy.
TI  - HBR Guide to Persuasive Presentations :Inspire Action Engage the Audience Sell Your Ideas
SN  - 9781422187104
U1  - 658.452 
PY  - 2012///
CY  - Boston, Massachusetts
PB  - Harvard Business Review Press
KW  - Business Presentation
KW  - General Management
N1  - Audience Know your Audience and Build Message Develop Persuasive Content. Story Use Storytelling Principles and Structure to Engage your Audience
ER  -