000 00570nam a2200181 4500
008 230714b ||||| |||| 00| 0 eng d
020 _a9780071167031
041 _aEnglish
082 _a658.8
_bPet
100 _aPeter, J. Paul
245 _aConsumer Behavior and Marketing Strategy
260 _aNew York, London, Boston, Burr Ridge
_bMcGraw Hill international Editions
_c1999
300 _a545 p.
_c25 cm
_bIncludes bibliographical and Index
440 _aMarketing & Advertising Series
650 _aConsumer Behavior
653 _aMarketing
942 _2ddc
_cBK
999 _c15439
_d15439