000 00479nam a2200157Ia 4500
008 220901s2011 xx 000 0 eng d
020 _a97882811638
041 _aeng
082 _a659
_bDat
100 _aDatta, Debraj.
245 0 _aConsumer Behaviour & Advertising Management
_cDebraj Datta, Mahua Datta.
260 _aDelhi
_bVrinda Publications
_c2011
500 _aConsumer Behaviour, Advertising Management.
653 _aManagement, Consumer Behaviour.
942 _2ddc
_cBK
999 _c5899
_d5899