| 000 | 00542nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 220901s2003 xx 000 0 eng d | ||
| 020 | _a0471268674 | ||
| 041 | _aeng | ||
| 082 |
_a658.8 _bKot |
||
| 100 | _aKotler, Philip. | ||
| 245 | 0 |
_aMarketing Insights From A to Z :80 concepts every manager needs to know _cPhilip Kotler. |
|
| 260 |
_aNew Jersey _bJohn Wiley & Sons, Inc _c2003 |
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| 500 | _aBrands, Business-to-Business Marketing, Change, Communication and Promotion. | ||
| 650 | _aMarketing | ||
| 653 | _aMarketing | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c5993 _d5993 |
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