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The Play Theory of Mass Communication

Stephenson, William.

The Play Theory of Mass Communication William Stephenson. - Chicago and London The University of Chicago Press 1967 - 225 p. 23 cm

Two new theories of mass communication research; Methodology for mass communication; Principles concerning audiences

Subjects--Topical Terms:
Church history

Subjects--Index Terms: Church

Dewey Class. No.: 261 / Ste

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Chin Christian UniversityLibrary Catalog

The Play Theory of Mass Communication

Chin Christian University
Library Catalog