Fundamentals of marketing in the Philippine setting : understanding the critical role of the marketing mix in the success and failure of a company's products and brands

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TextLanguage: English Publication details: Philippine Josiah And Carolina Go Foundation, Inc 2010Edition: 2nd EditionDescription: 462 p. Includes index 22 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Chin Christian University Bachelor of Business Administration	658.8 Go (Browse shelf(Opens below))	Available		13339

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Previous	658.8 Buz The Pims Principles Linking Strategy to Performance	658.8 Cur A short course in international marketing : approaching and penetrating the global marketplace	658.8 Fab Bond markets, analysis and strategies	658.8 Go Fundamentals of marketing in the Philippine setting : understanding the critical role of the marketing mix in the success and failure of a company's products and brands	658.8 Ker Marketing :The Core	658.8 Kim Blue ocean strategy how to create uncontested market space and make the competition irrelevant	658.8 Kot Marketing management	Next

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